{"id":934,"date":"2026-10-27T19:55:48","date_gmt":"2026-10-27T19:55:48","guid":{"rendered":"http:\/\/localhost:10194\/caso-de-estudo\/gs1-in-europe\/"},"modified":"2026-11-02T05:14:30","modified_gmt":"2026-11-02T05:14:30","slug":"gs1-in-europe","status":"publish","type":"caso-de-estudo","link":"https:\/\/lza.pt\/en\/case-study\/gs1-in-europe\/","title":{"rendered":"GS1 in Europe"},"content":{"rendered":"\n<h2 class=\"gb-text\">A platform to support every stage of the event<\/h2>\n\n\n\n<p class=\"gb-text intro-text-sm\">Since 2022, the platform developed by LZA has supported the organisation of the GS1 in Europe Regional Forum, bringing promotion, registrations, online broadcasts and post-event content together in a single place.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">The challenge<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The GS1 in Europe Regional Forum brings together around 600 in-person participants and as many again online. Over four days, the programme includes several simultaneous sessions, making choosing and managing attendance particularly demanding.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In the months leading up to the event, participants need to browse the programme, register and choose the sessions they want to attend. They also need to be able to change their registration, giving the organisers real-time information to prepare the logistics: accommodation, meals and coffee breaks.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">These needs had to be brought together in a platform that would also let online participants access the broadcasts during the event.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">The solution<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">We developed an online platform that brings together the management of content, the programme and event registrations.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The GS1 in Europe team manages the content independently. By entering the sessions and linking their speakers, the programme is built automatically, with no need to compose it by hand. Participants can browse the sessions, register and return to their registration to make changes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this way, a single platform supports the three stages of the event:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Before:<\/strong> promoting the event and registering participants.<\/li>\n\n\n\n<li><strong>During:<\/strong> access to the online broadcast of the sessions.<\/li>\n\n\n\n<li><strong>After:<\/strong> viewing recordings, documents and photographs in a post-event area.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">The results<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Used across five editions since 2022, the platform has made preparing each new event simpler and faster. The GS1 in Europe team can create and update content independently, while the automatic creation of the programme reduces manual work and the chance of errors. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The client has an overall view of the programme and registrations. Access to up-to-date participant information helps with decision-making and makes it easier to prepare accommodation, meals and other logistical aspects.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The statistical data available before, during and after the event makes it possible to follow each edition and support the preparation of the next ones.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Since 2022, the platform developed by LZA has supported the organisation of the GS1 in Europe Regional Forum, bringing promotion, registrations, online broadcasts and post-event content together in a single place.<\/p>\n","protected":false},"featured_media":0,"menu_order":1,"template":"","class_list":["post-934","caso-de-estudo","type-caso-de-estudo","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/lza.pt\/en\/wp-json\/wp\/v2\/caso-de-estudo\/934","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lza.pt\/en\/wp-json\/wp\/v2\/caso-de-estudo"}],"about":[{"href":"https:\/\/lza.pt\/en\/wp-json\/wp\/v2\/types\/caso-de-estudo"}],"version-history":[{"count":1,"href":"https:\/\/lza.pt\/en\/wp-json\/wp\/v2\/caso-de-estudo\/934\/revisions"}],"predecessor-version":[{"id":935,"href":"https:\/\/lza.pt\/en\/wp-json\/wp\/v2\/caso-de-estudo\/934\/revisions\/935"}],"wp:attachment":[{"href":"https:\/\/lza.pt\/en\/wp-json\/wp\/v2\/media?parent=934"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}